National Collegiate Pickleball Association

Semester: Spring 2026 ~ Role in Team: Strategy & Insights Director

Working with peers, I spent a semester creating a campaign for the National Collegiate Pickleball Association (NCPA) to help them grow their exposure and participation rates. Working with a national client gave me the opportunity to leave my comfort zone and speak for something that I’ve never heard of, allowing me to grow before entering my career.

The Research

The Pitch

NCPA’s Campaign Book

Resources

Client Profile

NCPA’s Creative Brief

Sixth Sense Style Guide

NCPA’s Research Plan

NCPA’s Campaign Book

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