National Collegiate Pickleball Association
Semester: Spring 2026 ~ Role in Team: Strategy & Insights Director
Working with peers, I spent a semester creating a campaign for the National Collegiate Pickleball Association (NCPA) to help them grow their exposure and participation rates. Working with a national client gave me the opportunity to leave my comfort zone and speak for something that I’ve never heard of, allowing me to grow before entering my career.
The Research
The Pitch
NCPA’s Campaign Book
Resources
Client Profile
NCPA’s Creative Brief
Sixth Sense Style Guide
NCPA’s Research Plan

